Dr. Khalid Hasan is the CEO of ResInt Canada (www.resint.ca), an international research organization. He is an accomplished marketer specializing in sustainability and global business strategy, market research, and marketing communication. Khalid has more than twenty-five years of experience working for both commercial and not-for-profit organizations in South Asia and Canada. He also spent 20 years working at the world’s leading market research company, Nielsen, in Canada and South Asia.
He studied Sustainable and Global Business Strategy at Harvard Business School. He holds a PhD and an MBA, as well as research diplomas from various universities and institutions in Asia, The US, and Canada.
He has a proven track record of crafting winning proposals through competitive international bidding. Some of his major clients include the US Government, the World Bank, USAID, Cornell University, UKAID, UNICEF, WHO, FAO, UNDP, Nutrition International, The Fred Hollows Foundation, The International Republican Institute (USA), The National Democratic Institute (USA), DAI, CARE, Plan International, Friendship and many NGOs. His commercial clients include COKE, Pepsi, Unilever, P&G, Novartis, Reckitt Benckiser etc. As a team leader, Khalid has managed more than 300 research projects for many international and multinational organizations. Khalid has also vast experience in microfinance and poverty alleviation related research. He has conducted research projects for two global MF giants – Grameen and Brac.
Khalid has co-authored several books on marketing management, including “Strategic Marketing Management in Asia,” published by Emerald Publishing Group UK in December 2016, and “Marketing Practices in Developing Economy: Cases from South Asia.” He also collaborated with marketing Guru Professor Philip Kotler and others for “Essentials of Modern Marketing,” published in 2022.
He teaches Marketing and Human Resource Management at different business schools and universities across Canada and South Asia.
He is passionately involved with many volunteering activities. He joined Rotary International in 2000. He is in the Board at Rotary Action Group Community Economic Development (RAGCED). Currently a member of the Rotary Club of North York, Toronto. He is also a Paul Harris Fellow (PHF).